Friday, November 25, 2011

Black Friday has Ruined Thanksgiving

I long ago resigned myself to understanding that Christmas had been hijacked by corporate greed and turned into a circus of consumerism and display. Whatever, I have let the "magic" that I felt from that holiday as a child go away along time ago. But Thanksgiving? Please, not Thanksgiving, it is (was) my favorite holiday. I used to associate the holiday with taking it easy and relaxing, eating lots of yummy food, and spending time with loved ones. And best of all, there were no presents buy. Sure, the day after was the kickoff to the holiday shopping season, but that was on the morning of the day after. Not on Thanksgiving. Every year we see this holiday chipped away at more and more.

Imagine how you would feel after having a relaxing Thanksgiving dinner and becoming full and ready for bed if you were instead expected to go out and work at midnight, for no overtime, with crazy crowds and chaos when you would normally be sleeping.

So many Americans blindly run out to all these sales, where hordes of people often act like consumer driven monsters, as if it is something fun to do. Every year injuries and fights are reported and everyone remembers the store worker who was crushed to death by an uncontrollable crowd of shoppers in 2008. There is a direct correlation between people being willing to participate in this madness and how poorly American employees are being treated in general. It is certainly not the only factor, actually it is more a symptom that a cause, but the more willing we are to shop like maniacs on Black Friday the more employees are exploited. What is really ironic, is that many/most of the people running out to shop on Black Friday have been made exponentially poorer over the last few generations due to the concentration of wealth and corporate greed.

It used to be 8am, then 6am, then earlier this decade 5 and 4am became the new norm for Black Friday to start. However, in the last few years it has been pushed to midnight, which is abusive to employees who normally sleep during that time. And then this year, many stores, including Old navy and Toys R Us, decided to go ahead and be open on Thanksgiving instead of waiting till midnight. Earlier today I was debating with someone about whether or not Black Friday is a good thing and they brought up the fact that police and firefighters miss out on holidays too. I explained that is is acceptable because they are compensated. I spent over a decade working in restaurants and retail and most employees are forced to work on holidays for no overtime. Black Friday would not be a display of exploitation if corporations were sharing some of the wealth they earned from this craziness with the front line employees who are there to generate it. The people that run these businesses should offer their employees a choice to be off and enjoy the holiday with their family (like the CEO and corporate workers for most major stores are) or compensate them accordingly for missing the holiday and generating income for the business.

This exists because of the concentration of wealth and consumer services. This type of shopping did not exist before the large scale buying power of "big box" stores which have largely contributed to the decline of "Mom and Pop" shops. The majority of Americans used to do their holiday shopping at independent business which were owned by individuals, families, or small groups. The owners of these past businesses were involved in the everyday operations of the stores and directly saw how the work of their store clerks generated their profit. Because the owners were directly involved with operations the thought of being open on holidays (or at midnight after) was inconceivable. However, now most CEOs and high level corporate workers have no idea what really goes on during the everyday operations of these stores that they "manage" from a distance. They are so disconnected from the everyday operations that they have no appreciation for what the store workers do to generate their profits. Therefore employees are replaced on a whim, not compensated properly for generating high profits, and given no benefits. These businesses that started long ago as stores have since essentially evolved into little more than a stock market investment whose only loyalty is to the shareholders. This is why we see employees who are treated so badly and customers who do not get the knowledgeable service they need when trying to shop.

Unfortunately, we are a country who likes to vilify labor unions believe in the myth of trickle down economics. But that is a whole other blog post. I just hope more people will notice what an unfortunate disgrace Thanksgiving has become due to corporate greed and mindless consumption. If we all stayed home and relaxed instead of running out to feed the consumer monster machine maybe it would back off a little. Maybe.

-Mrs. W.

6 comments:

  1. Actually a pretty cool article. I guess it hadn't really dawned on me that Black Friday had all but overwhelmed Thanksgiving as the actual holiday.

    ReplyDelete
  2. All that is solid melts into air.

    ReplyDelete
  3. I actually did what you meant we should all do. I relaxed on both days (thanksgiving and the day after) because I couldn't care less about the sales. Ruining my sleep and running around stores isn't worth for me. I tried it almost a decade ago and didn't think it was worth it. For most part, most consumers may not even get a 10/hr return for their time (compared with online shopping, etc).

    ReplyDelete
  4. I don't even bother with those stores. I shop online when i have the money. Great article

    ReplyDelete
  5. You are damn straight about this! Too much commercialism and greed, the whole meaning and reason for the season has been lost!

    ReplyDelete